Tuesday 18 March 2014

SEO New Techniques

 


 Hey guys lets go for the new SEO techniques and updates,
 SEO is the ravish process on Google, when you do seo for your website it will not give you often changes for your site. It slightly changing process. But you expect something on this. For that you need to do white hat SEO. What are the methods available to do seo? That is white hat , black hat , gray hat SEO’S.

What is white hat SEO ?
White hat seo is ethical process on Google, it may not cause site penalize by the authorized search engines. But white hat is slow process than black hat seo. It will increase your search engine result positions as well as rankings also do.

For example,
  • Adding fresh content regularly,
  • Natural keyword stuffing, etc.
What is black hat SEO?
Which is unacceptable search engine to boost up page positions on Google? Some people don't understand that black hat techniques can get their sites penalized by or banned from search engines.

For example,
  • Overusing keywords stuffing,
  • Duplicate content, etc.
What is gray hat SEO?
Gray Hat SEO is an SEO practice that's riskier than white hat SEO. They are questionable SEO techniques but not in the same category as black hat SEO techniques. However, what considered gray hat today might be black hat next year.

For example,
  • Having a keyword density that’s high enough to sound unnatural but not at the level of black hat keyword stuffing,
  • Publishing duplicate content at different sites, etc.
Content Creation Tips

Running a company blog on which you post product updates, industry news reactions, or other personal interest pieces is a vital part of SEO for two reasons.

 First, publishing content to your site regularly increases the number of different keywords present on your site. So based on the exposure you have changes in your keywords, while you create a content you will add your keywords in that. But don’t do overusing.  

Content is King SEO in the latest trends, so make a valuable and attractive content with your keywords. It will increase your and also bounce rate will be demotion in webpage.

 How to Identify your keywords

When you start up a blog or site you want your own keywords. It will be the one gives to change your site rankings as well as your best targeting for your business.

Once identify your keywords you should be integrated into your site in key areas, including your page titles, your heading tags, and your body content. Don’t do overusing keywords in your site.

 There are so many ways to identify your keywords by manual or tools. Manual will be take time to identify your keywords. But when we go for a tool it will give you what you thought exactly. How to start the process, first go for a Google keyword planner, Click search for new keyword and ad group ideas, and then type your brand name give a search in India or your preferred location, click a get ideas button. Then now you got keywords and extract what the keywords want to your site.
Like this you can use Google Analytics or HubSpot Software, Google Adwords keywords tool, keyword grader.

How to make URL based on your product?

Most of the URL or site has high boost up in search results. Why? The URL is based on products or development criteria. For example
If you took Facebook, the Meta keywords, Meta tags, URL all are same. So your material of SEO is compatible with SEO terms and regulations.

Link building

Link building is describe to generate the quality inbound links to a page.
There are two categories behind this, one is paid directories and another one is free directory submission. Most of the peoples do select free directories list.

 It is well worth one for your seo too. Paid directories are review time is very short and this way webmasters can save lot of time, not waiting for their website to be listed. 

Free directories review time is slow but it will create good search engine results. But my suggestion is don’t waste your money on link building techniques.

Robots.txt
Google’s Eric Kuan said that we won’t access your site if we cannot access your robots.txt

If Google is having trouble crawling your robots.txt file, it will stop crawling the rest of your site to prevent it from crawling pages that have been blocked by the robots.txt file.


Keyword stuffing 

Key word stuffing is the most powerful and danger form in SEO strategies. Because keyword stuffing is good only with in the limitation but when you do most it will create a problem. There are many ways to do keyword stuffing.
 One way is to insert repeating keywords with in the input type in hidden field Meta tag. So that the user cannot see but it’s scanned by search engines. Another way is to make text in the body of the webpage invisible text, or hidden text, by making the same text color as the page background. It’s also called keyword loading or spamdexing.

First Paragraph

In your website or blog, your first paragraph tries to bring your keywords. While Google searching or crawling your page means it will first read your first paragraph only. So if you add those means Google knows that what you are trying to say to your visitor or customers. 


Google Webmaster Tools: 

Google Webmaster Tools exposes that how Google perceives your site online. You can use this information to fix problems with your site and improve your sites visibility in Google.

Crawling errors:
 
Which is used for, the pages of your site where Google is unable to crawl. So you can easily find out the errors through this. If Google cannot crawl your website you can forget about top rankings.

Search Queries: 

This is information on your pages Google has returned to searchers for specific queries.
You can also find information about pages on your website that was shown to searchers most often. This is one of the most important and underutilized tools.
• The total number of search queries that returned pages from your site.
• Your top search queries that returned pages in Google.
• The number or times your pages were viewed in Google’s search results.
• The number of times your listings were clicked on for a particular search query.
• The percentage of times your listing was clicked for a particular search query.
• The average position of your website for a particular search query.

Links: 

The amount of links coming into your site from other websites.

Malware: 

Google Webmaster Tools will notify you if your site becomes infected with malware. Google can block your site if it becomes infected. If this happens, you’ll need to have your site cleaned and resubmitted to Google for their approval. The way you do this is through Google webmaster tools.

HTML errors:

Google will notify you if they find any HTML errors on your site.


SEO Off page techniques:

In SEO, there is two way of optimizing the webpage. That is 
  • ON Page Optimization
  • OFF Page Optimization 

In off page techniques are, 
  • Directory submission
  • Bookmarking submission
  • Press release submission
  • Article submission
  • Classifieds for lead generation and backlinks too,,
  • Relevant link submission
  • Niche directory submission
  • Google reviews
  • RSS Feed submission
  • Infographics submission
  • Document sharing( like pdf submission)
  • Video submission
  • Web 2.0 submission
  • Profile creation
  • Blog commenting
  • Guest posting
  • Link sharing

 


 

































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